05-15-2006, 12:01 PM
If youâre thinking of trading or selling your Focus in the next little while ⦠my advice is to do it now before Ford of Canada announces 2007 model pricing.
Iâve heard the rumours for a while but it seems pretty clear now that Ford of Canadaâs pricing strategy will be changing significantly for '07.
Their strategy is to greatly reduce the need for incentives by pricing the MSRP much closer to the actual transaction price ⦠for example:
The current MSRP for a 2006 Focus ST is $22,995 and there is up to $3,000 in incentives. The exact same car for 2007 will launch with an MSRP of $19,999 â thatâs right ⦠an MSRP reduction of almost $3000!
And although the transaction price of that car will remain about the same as now ⦠the used car market likely wonât take todayâs incentives into consideration, and the value of a used Focus could take a real sh!t kicking.
Iâve heard the rumours for a while but it seems pretty clear now that Ford of Canadaâs pricing strategy will be changing significantly for '07.
Their strategy is to greatly reduce the need for incentives by pricing the MSRP much closer to the actual transaction price ⦠for example:
The current MSRP for a 2006 Focus ST is $22,995 and there is up to $3,000 in incentives. The exact same car for 2007 will launch with an MSRP of $19,999 â thatâs right ⦠an MSRP reduction of almost $3000!
And although the transaction price of that car will remain about the same as now ⦠the used car market likely wonât take todayâs incentives into consideration, and the value of a used Focus could take a real sh!t kicking.
2008 Fusion SEL MTX - DD1 * 2009 Fusion SEL - DD2 * 2007 Focus ZXW - R*I*P * 2004 Focus ZTW CD Silver - sold * 2004 Focus ZTW Black - sold * 2003 Focus ZTW Black - sold * 2001 Focus ZTW Gold - sold * 2000 Focus SE Wagon (ZTW option) - Black - sold * 2000 Focus SE Wagon (ZTW option) - Gold R*I*P
2003 Focus ZX5 infra-red Track Rat - R*I*P
2003 ZX5 CD Silver Track Rat - retired, but still in the driveway
New track rat: 2000 ZX3, Atlantic Blue * JRSC with lots more to come
* New Zetec crate motor - NFG - thanks Topspeed *
2003 Focus ZX5 infra-red Track Rat - R*I*P
2003 ZX5 CD Silver Track Rat - retired, but still in the driveway
New track rat: 2000 ZX3, Atlantic Blue * JRSC with lots more to come
* New Zetec crate motor - NFG - thanks Topspeed *