09-16-2006, 05:00 AM
I really hope that Ford can learn from this experience going forward. As others have rightly pointed out, Ford NA was for a long time coasting on the SUV profits and allowed their product in other categories to languish badly.
The Fusion was a good first step twoards regaining what they frittered away by allowing the Taurus to march on way past its best before date. I don't forsee the '08+ Focus as much more than a placeholder until Ford reunites the NA & Euro platforms, which IMO is needed for Ford to have any shot at gaining small car respectability.
As for their SUV & truck lineup, the first thing I would invest in is some form of cylinder deactivation technology. Right now even if the real world savings of such a system only manages to be say 20%, I think its still worth the investment.
NefCanuck
The Fusion was a good first step twoards regaining what they frittered away by allowing the Taurus to march on way past its best before date. I don't forsee the '08+ Focus as much more than a placeholder until Ford reunites the NA & Euro platforms, which IMO is needed for Ford to have any shot at gaining small car respectability.
As for their SUV & truck lineup, the first thing I would invest in is some form of cylinder deactivation technology. Right now even if the real world savings of such a system only manages to be say 20%, I think its still worth the investment.
NefCanuck