09-12-2008, 10:37 PM
My belief is that the ad is a setup for a long time friendship between jerry and bill by which they can build the brand based on social interactions.
I think they're going to try to build a story around the whole setup and create a rapport with the audience to sell the product.
Obviously, if you watch TV as infrequently as I do, this could be hard. Will have to follow this one on Youtube to make sure you don't miss anything.
I think they're going to try to build a story around the whole setup and create a rapport with the audience to sell the product.
Obviously, if you watch TV as infrequently as I do, this could be hard. Will have to follow this one on Youtube to make sure you don't miss anything.
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